Instagram Product Launch Marketing
Budget: ₹1,500 – ₹12,500 INR
I’m gearing up to release a brand-new item and need a skilled social media marketer to make it take off on Instagram. The immediate goal is simple: generate maximum reach and translate that visibility into e-commerce and website sales for this single product. When the numbers look right, I’ll roll the rest of the catalogue your way for ongoing work.
Scope of work
• Build a launch strategy centred exclusively on Instagram.
• Create and schedule attention-grabbing Posts, Stories and Reels that speak to audiences grouped by shared interests rather than rigid age or location brackets.
• Optimise captions, hashtags and timing for organic traction, and, if advisable, outline paid-ad options.
• Track engagement, click-throughs and conversions, then refine the approach in real time.
Key deliverables
1. A two-week content calendar with draft copy and creative direction.
2. Finished visual assets sized for feed, story and reel formats.
3. A succinct performance report after launch outlining reach, engagement and sales impact, plus next-step recommendations.
If you’re confident you can turn interest-based targeting into measurable sales, let’s start with this product and build a longer partnership from there.
Scope of work
• Build a launch strategy centred exclusively on Instagram.
• Create and schedule attention-grabbing Posts, Stories and Reels that speak to audiences grouped by shared interests rather than rigid age or location brackets.
• Optimise captions, hashtags and timing for organic traction, and, if advisable, outline paid-ad options.
• Track engagement, click-throughs and conversions, then refine the approach in real time.
Key deliverables
1. A two-week content calendar with draft copy and creative direction.
2. Finished visual assets sized for feed, story and reel formats.
3. A succinct performance report after launch outlining reach, engagement and sales impact, plus next-step recommendations.
If you’re confident you can turn interest-based targeting into measurable sales, let’s start with this product and build a longer partnership from there.