Instagram Marketing for High-end Fashion Brand

Job ID: 40426304

Budget: ₹12,500 – ₹37,500 INR

Instagram Ads & Brand Launch Expert Needed for Clothing Brand – House of Sarafa

We are launching a new clothing brand called House of Sarafa, focused on premium Indian fashion, culture-inspired aesthetics, and high-quality visual branding. We are looking for an experienced Instagram/Meta marketing expert who can help us successfully launch and grow the brand online with a strong strategy.

Jewellery products will also be introduced later, so we are looking for someone who understands long-term brand building for fashion/lifestyle businesses.

About the Brand

House of Sarafa is a fashion brand inspired by culture, craftsmanship, and modern Indian aesthetics.
Our focus is on:

* Premium visual presentation
* Strong Instagram presence
* Reels/content strategy
* Brand storytelling
* Building a loyal audience, not just running random ads

What We Need

We are looking for someone who can:

Instagram & Meta Ads

* Setup and manage Instagram/Facebook ad campaigns
* Audience research and targeting
* Retargeting strategy
* Conversion-focused campaigns
* Brand awareness campaigns
* Scaling winning ads

Strategy & Growth

* Create a launch strategy for a new fashion brand
* Suggest content direction and reel ideas
* Help improve engagement and reach
* Build a long-term Instagram growth plan
* Understand current fashion and Instagram trends

Creative Direction

* Guidance on ad creatives
* Suggestions for hooks, captions, and content structure
* Understanding of aesthetic fashion branding
* Ability to maintain premium brand positioning

Requirements

Please apply only if you have:

* Proven experience with Instagram/Meta ads
* Experience working with fashion, clothing, jewelry, or lifestyle brands
* Strong understanding of Instagram reels and viral content strategy
* Portfolio/case studies/results from previous projects
* Good communication and strategic thinking

Please Include in Your Proposal

* Previous fashion/lifestyle brands you’ve worked with
* Results achieved (ROAS, reach, engagement, sales, etc.)
* Your strategy for launching a new clothing brand
* Whether you also help with content strategy/reels
* Your pricing structure (monthly/project-based)

Important

We are not looking for someone who only boosts posts.
We want someone who understands:

* branding psychology
* fashion marketing
* Instagram growth
* customer behavior
* content strategy
* and long-term brand building.

This can become a long-term collaboration for the right person.

Brand Name: House of Sarafa
Tagline: Crafting Cultures Stitch by Stitch