Instagram Manager for Anime Brand

Job ID: 40170540

Budget: ₹1,500 – ₹12,500 INR

Role: Instagram Brand & Content Manager – Anime Figures & Merch

About the Brand
We are creating a premium, minimal anime brand where Instagram is the primary platform for brand building and direct sales.

What We’re Looking For
A brand-first Instagram manager who can build a strong, consistent identity, create custom content, and grow engagement while supporting sales.

This role is not about generic posting or meme reposting.

Responsibilities
Manage the Instagram account end-to-end

Create and publish:
Reels (product showcases, drops, close-ups)
Carousels (brand storytelling, collections)
Stories (updates, drops, polls, behind-the-scenes)

Define and maintain:
Brand tone (premium, minimal, anime-focused)
Visual consistency (clean and recognizable)
Plan monthly content calendars

Coordinate with:
Founder (launches, messaging, approvals)
Ads specialist (scaling high-performing content)

Engage with audience:
Reply to comments and DMs in brand tone
Build trust and community

Requirements
Experience managing Instagram brand pages

Strong understanding of:
Reels content and storytelling
Visual aesthetics and consistency
Instagram-only selling
Ability to create original, brand-aligned content
Portfolio or pages previously managed

Preferred
Experience with anime, pop culture, or lifestyle brands
Basic video editing skills (Reels)
Engagement Type
Freelance / Part-time

Monthly contract with trial period