Instagram and LinkedIn Lead Generation Strategy
Budget: $8 – $15 CAD
I need a results-oriented marketer to turn our Instagram presence into a steady source of qualified leads for my early-stage startup. The priority is lead generation, not vanity metrics, so every tactic—from content creation and ad targeting to profile optimisation—should be tied to capturing contact details or driving demo requests.
Here’s how I picture the engagement:
• Campaign planning: define the funnel stages, audience personas and the primary offer that will move followers to submit their details.
• Content and creative: produce scroll-stopping Reels, Stories and feed posts, paired with persuasive captions and clear calls-to-action.
• Paid amplification: set up and monitor Instagram Ads that support the organic push, refining audiences and creatives based on performance data.
• Conversion setup: build or tweak landing pages, lead magnets and tracking so we can attribute every signup back to the channel.
• Reporting loop: share weekly metrics on cost-per-lead, click-through rates and overall pipeline contribution, plus quick tests you’ll run next.
Success looks like a measurable uptick in qualified leads within the first 30 days and a repeatable system we can scale after that. If Instagram is your speciality and lead gen is your language, I’m ready to get started.
Here’s how I picture the engagement:
• Campaign planning: define the funnel stages, audience personas and the primary offer that will move followers to submit their details.
• Content and creative: produce scroll-stopping Reels, Stories and feed posts, paired with persuasive captions and clear calls-to-action.
• Paid amplification: set up and monitor Instagram Ads that support the organic push, refining audiences and creatives based on performance data.
• Conversion setup: build or tweak landing pages, lead magnets and tracking so we can attribute every signup back to the channel.
• Reporting loop: share weekly metrics on cost-per-lead, click-through rates and overall pipeline contribution, plus quick tests you’ll run next.
Success looks like a measurable uptick in qualified leads within the first 30 days and a repeatable system we can scale after that. If Instagram is your speciality and lead gen is your language, I’m ready to get started.