Instagram Lead Generation Strategy

Job ID: 40131800

Budget: ₹750 – ₹1,250 INR

I’m looking for a solid, actionable strategy to turn my Instagram presence into a consistent source of leads and sales. At this stage I don’t need day-to-day account management or basic content creation; what I want is a clear, data-driven marketing roadmap that shows me exactly how to reach, attract, and convert the right audience on the platform.

Here’s what I expect to receive:
• A market and competitor snapshot so I understand where I stand.
• A step-by-step campaign plan covering organic posts, Stories, Reels, and paid promotions, all tied to funnel stages (awareness, consideration, conversion).
• Targeting recommendations for ads, including audience personas, interests, and look-alike approaches.
• Messaging angles, creative themes, and a posting cadence that align with lead-generation goals.
• KPI definitions—what to track, suggested benchmarks, and how to interpret results for ongoing optimisation.

If you live and breathe Instagram marketing and can translate strategy into measurable business outcomes, I’d love to see how you would approach this brief.