Instagram Engagement Strategy Specialist

Job ID: 40283993

Budget: ₹600 – ₹1,500 INR

I’m ready to turn my Instagram into an active, value-packed space that invites conversation rather than just collects likes. My priority is social-media presence—Instagram only—and the metric that matters most to me is engagement.

Here’s what I need from you:

• A brief audit of my current account that pinpoints content gaps, visual inconsistencies, audience demographics and existing engagement patterns (using Instagram Insights).
• A clear positioning statement that frames my expertise and personality, so every post reinforces the same narrative.
• A three-month content roadmap: themes, post formats (Reels, carousels, Stories, Lives), suggested captions, calls-to-action and hashtag clusters aimed at sparking saves, shares and meaningful comments.
• A posting schedule and workflow I can realistically sustain, including recommended tools such as Later, Buffer or native Meta Business Suite.
• Community-building tactics—reply frameworks, collaboration ideas, Story interaction prompts and DM funnels—that convert followers into brand advocates.
• Simple visual guidelines (font, color reference, layout rules) so future posts remain on-brand without hiring a designer for every graphic.

Acceptance criteria: the plan must be actionable by a solo creator, contain measurable KPIs (target engagement rate growth percentage), and arrive in an editable Google Doc or Notion board.

If this sounds like your wheelhouse, let’s talk strategy and timing so I can start engaging my audience the right way.