Facebook Instagram Lead Generation Campaign

Job ID: 40358176

Budget: $250 – $750 USD

I need a results-driven social media marketer to turn Facebook and Instagram into steady lead and sales channels for my business. The plan should revolve around eye-catching, conversion-centred image content—both organic posts and paid ads—tailored to the audiences most likely to buy.

Here’s what I’m after:

• Strategy: Map out buyer personas, messaging angles, and an image-first content calendar that aligns with every stage of the funnel.
• Creative: Design scroll-stopping visuals (static images, carousels, Stories/Reels covers) optimised for each platform’s dimensions and best practices.
• Campaign setup & optimisation: Build, launch, and continually refine Facebook & Instagram ad sets, install and configure the Meta Pixel, and A/B test audiences, creatives, and placements until we hit cost-per-lead targets.
• Tracking & reporting: Provide weekly dashboards summarising spend, clicks, cost per lead, and attributed sales so I can see clear ROI.

If you already have proven experience generating leads on these two platforms—and can point me to case studies or data—let’s talk.