Micro Influencers Search for Video Campaign
Budget: ₹150,000 – ₹250,000 INR
Project Brief: Regional Influencer Sourcing for Video Campaign
Project Title:
Sourcing Micro Influencers for Regional Video Campaign
Objective:
Koncepts Lab is launching a multicultural influencer campaign to strengthen brand presence across the UK, Ireland, GCC, and Australia. We are seeking to collaborate with five micro-influencers who can create engaging and relatable video content for our target audiences.
Influencer Requirements
Categories & Quantity:
2 Malayali influencers
1 Filipino influencer
2 Non-Asian influencers (British, Irish, Arab, African, etc.)
Region:
Influencers must be currently based in one of the following:
United Kingdom
Ireland
GCC (UAE, Saudi Arabia, Qatar, etc.)
Australia
Platforms:
Instagram or YouTube only
Follower count between 20,000 and 100,000
Strong engagement and experience with branded video content
Content Type:
One vertical video (30 to 60 seconds) per influencer
Final edited version and raw footage
Video should align with campaign objectives and provided brief
Deliverables
Submit six shortlisted influencer profiles per category (total 24 profiles), including:
Name and current location
Instagram or YouTube profile link
Follower count
Engagement metrics (likes/comments or average video views)
Example of recent brand collaborations (if available)
Post-approval:
Handle outreach and onboarding
Manage briefing, content production, and delivery
Ensure timely collection of final video assets
Secure rights for brand reposts and digital ad usage
Timeline
Shortlist submission: Within 5 working days
Final selection and approval: Within 3 days of shortlist review
Content delivery: Within 7 days post-onboarding
Budget
Total project budget: ₹2,00,000 INR
This includes influencer payouts and your coordination/management fee
Budget must be distributed efficiently to ensure quality deliverables and compliance
Proposal Requirements
Confirmation of ability to source six qualified influencers per category
Brief overview of relevant past experience
Fee structure (including sourcing and coordination)
Project delivery timeline
Optional: Templates or tools used for contracts and briefing
Project Title:
Sourcing Micro Influencers for Regional Video Campaign
Objective:
Koncepts Lab is launching a multicultural influencer campaign to strengthen brand presence across the UK, Ireland, GCC, and Australia. We are seeking to collaborate with five micro-influencers who can create engaging and relatable video content for our target audiences.
Influencer Requirements
Categories & Quantity:
2 Malayali influencers
1 Filipino influencer
2 Non-Asian influencers (British, Irish, Arab, African, etc.)
Region:
Influencers must be currently based in one of the following:
United Kingdom
Ireland
GCC (UAE, Saudi Arabia, Qatar, etc.)
Australia
Platforms:
Instagram or YouTube only
Follower count between 20,000 and 100,000
Strong engagement and experience with branded video content
Content Type:
One vertical video (30 to 60 seconds) per influencer
Final edited version and raw footage
Video should align with campaign objectives and provided brief
Deliverables
Submit six shortlisted influencer profiles per category (total 24 profiles), including:
Name and current location
Instagram or YouTube profile link
Follower count
Engagement metrics (likes/comments or average video views)
Example of recent brand collaborations (if available)
Post-approval:
Handle outreach and onboarding
Manage briefing, content production, and delivery
Ensure timely collection of final video assets
Secure rights for brand reposts and digital ad usage
Timeline
Shortlist submission: Within 5 working days
Final selection and approval: Within 3 days of shortlist review
Content delivery: Within 7 days post-onboarding
Budget
Total project budget: ₹2,00,000 INR
This includes influencer payouts and your coordination/management fee
Budget must be distributed efficiently to ensure quality deliverables and compliance
Proposal Requirements
Confirmation of ability to source six qualified influencers per category
Brief overview of relevant past experience
Fee structure (including sourcing and coordination)
Project delivery timeline
Optional: Templates or tools used for contracts and briefing