International Marketer for Influencer Channel Creation

Job ID: 40096855

Budget: $30 – $250 USD

Core Objective:
Hire an experienced international marketer to source, vet, and onboard local marketing freelancers or agencies in 3-5 target countries. These local partners will be responsible for creating and issuing tailored competition proposals to influencers in their region. This is not a simple recruitment job—it's about designing and launching a scalable international partner channel.

Key Tasks & Deliverables:

Strategy & Planning:

Collaborate with us to select 3-5 initial target countries (e.g., Brazil, Germany, Indonesia, Nigeria) based on market potential.

Develop a clear sourcing and vetting strategy for each region.

Sourcing & Vetting:

Actively find potential local marketing partners via international platforms, local networks, LinkedIn, and referrals.

Implement a rigorous vetting process you design. Criteria must include:

Local language/cultural fluency

Proven experience with influencer marketing

Ability to create compelling proposals

Understanding of competition-based campaigns

Conduct initial interviews and assessments.

Process Creation & Onboarding:

Create a simple "Local Partner Onboarding Kit" including: Gamepoint brand guidelines, platform tutorial, competition goals, proposal templates, and compliance basics.

Establish clear reporting and communication guidelines for the network.

Pilot Management & Handover:

Oversee a pilot phase where 1-2 selected local partners run their first competition proposal.

Provide a final report summarizing the entire process, candidate profiles per country, pilot learnings, and recommendations for ongoing management.

Skills & Experience Required:

Proven background in International Marketing & Expansion: You have run or assisted in multi-country campaigns.

Vendor/Freelancer Sourcing & Management: Experience in building and vetting a network of partners or contractors across different regions.

Deep Understanding of Influencer Marketing: You know how influencers operate and what motivates them in different cultural contexts.

Process-Oriented Strategist: You can build a repeatable, scalable system, not just make one-off introductions.

Excellent Communicator: Fluent English is mandatory. Additional language skills are a significant advantage.

Project Scope & Timeline:

This is a fixed-price, milestone-based project.

Expected timeline: 4-8 weeks, depending on the number of target countries.

The right candidate may be considered for an ongoing role to manage the network after successful completion.

How to Apply (Please include in your proposal):

Briefly outline your step-by-step approach to vetting a local marketing partner in a country you are unfamiliar with.

Share 1-2 relevant past experiences where you sourced international partners or managed a multi-regional marketing channel.

Suggest 2 initial target countries you would recommend for an influencer competition platform and why.

We are looking for a strategic thinker who can own this process from start to finish. Proposals that demonstrate clear methodology and relevant experience will be prioritized.