Influencer Brand Awareness Campaign
Budget: $3,000 – $5,000 USD
I want to roll out an influencer-led campaign that shines a brighter spotlight on my brand, with the single, measurable purpose of enhancing overall recognition. Instagram, Twitter and Facebook will be our core channels; every creative angle, post format and partnership should make sense for those communities.
Here’s what I need from you:
• A data-backed shortlist of suitable influencers per platform, including audience fit and projected reach.
• A campaign concept and content calendar that can be executed within one month.
• Clear guidelines for the influencers (key messages, visual tone, mandatory tags, hashtags).
• A simple reporting framework so we can track brand-lift indicators such as mentions, share of voice and earned impressions.
Please share examples of similar awareness campaigns you’ve designed, outline the tools you’ll use for influencer discovery and performance tracking, and let me know your timeline for the strategy deck and rollout plan.
Here’s what I need from you:
• A data-backed shortlist of suitable influencers per platform, including audience fit and projected reach.
• A campaign concept and content calendar that can be executed within one month.
• Clear guidelines for the influencers (key messages, visual tone, mandatory tags, hashtags).
• A simple reporting framework so we can track brand-lift indicators such as mentions, share of voice and earned impressions.
Please share examples of similar awareness campaigns you’ve designed, outline the tools you’ll use for influencer discovery and performance tracking, and let me know your timeline for the strategy deck and rollout plan.