Children’s Book Buzz Campaign
Budget: $15 – $25 AUD
I have a new children’s book ready for the spotlight and need a publicity partner who can put it directly in front of the people who matter most: parenting influencers, educators & librarians, and established children’s-book reviewers. My main strategy centres on sending complimentary copies to these key opinion leaders, then amplifying their reactions across Facebook, Instagram and TikTok to spark organic word-of-mouth.
Here’s the flow I’m after:
• Identify and vet a tailored list of high-engagement influencers in each of the three target groups.
• Coordinate shipment of physical or digital advance copies, tracking who receives what and when.
• Prompt recipients for reviews, unboxings or live readings, and secure permission to repost their content.
• Repackage that buzz into short-form posts, stories and reels optimised for each platform, scheduling them for maximum reach.
I’ll supply the books, artwork and any author Q&A you may need. You’ll bring the outreach know-how, a clear influencer-communication template, and sharp social-media copy that stays true to the book’s voice. When we wrap, I expect a concise report detailing contacts approached, responses, posted coverage, and audience metrics captured.
If you have a track record of turning free samples into genuine excitement—and you know how to make Facebook, Instagram and TikTok sing—let’s talk and get this story into the hands of the readers who’ll love it.
Here’s the flow I’m after:
• Identify and vet a tailored list of high-engagement influencers in each of the three target groups.
• Coordinate shipment of physical or digital advance copies, tracking who receives what and when.
• Prompt recipients for reviews, unboxings or live readings, and secure permission to repost their content.
• Repackage that buzz into short-form posts, stories and reels optimised for each platform, scheduling them for maximum reach.
I’ll supply the books, artwork and any author Q&A you may need. You’ll bring the outreach know-how, a clear influencer-communication template, and sharp social-media copy that stays true to the book’s voice. When we wrap, I expect a concise report detailing contacts approached, responses, posted coverage, and audience metrics captured.
If you have a track record of turning free samples into genuine excitement—and you know how to make Facebook, Instagram and TikTok sing—let’s talk and get this story into the hands of the readers who’ll love it.