Lead Generation for Executive & Life Coaching Business (20–30 Qualified Leads in 60 Days)
Budget: $250 – $750 USD
I run an executive and life coaching practice called Durable Way (www.durableway.com). I work with high-performers under pressure and people going through major life or career transitions. I help them build inner stability so they can lead, decide, and relate from a place of clarity rather than stress.
I'm looking for a skilled lead generator to fill my pipeline with 20–30 qualified prospects over the next 1–2 months.
**What I Need**
I need you to find and deliver real people who are a genuine fit for coaching — not just names and emails. A qualified lead must pass the BANT test:
- **Budget** — They can afford coaching (program start under USD500)
- **Authority** — They make their own decisions about investing in themselves
- **Need** — They are dealing with stress, burnout, leadership pressure, or a life/career transition
- **Timing** — They are actively looking for support now or within the next 30 days
**Who We're Looking For**
The ideal client fits one of these profiles:
- A leader or manager feeling overwhelmed, reactive, or stretched thin
- A professional going through a career change, redundancy, or identity shift
- Someone who has tried therapy or self-help without measurable progress but wants structured, forward-focused coaching
They are globally based and comfortable with online coaching in English via video call.
**What a Lead Looks Like**
Each lead you deliver should include:
- Full name and contact details (email or LinkedIn)
- A short note on why they fit (what challenge or transition they are facing)
- Confirmation that they are open to a conversation about coaching
- Source (how you found them and how you made contact)
All data must be gathered ethically and in line with local privacy laws (GDPR where relevant). No scraped lists. No cold contacts who haven't shown any interest.
**How Conversion Works**
Once I receive a lead, I will invite them to a free 20-minute discovery call. If that call leads to a paid program, it counts as a conversion. I will give you fast feedback on every lead — usually within 48 hours of the call — so you can adjust your approach early.
**Compensation**
I'm offering a mix of two payment types:
1. **Per qualified lead** — A flat fee for each lead that passes the BANT check (to be agreed based on your proposal)
2. **Conversion bonus** — An additional payment when a lead books a paid program (10% of program fee)
This way you are rewarded for quality from the start, with a bigger upside when leads convert.
**What I Want From You**
In your proposal, please tell me:
- How you plan to find and approach leads
- What platforms or channels you will use
- Your expected weekly volume
- Any experience you have in wellness, coaching, HR, or professional development spaces
**A Good Freelancer Looks Like**
Someone who already moves in spaces where stressed professionals, leaders, or people in transition gather — LinkedIn communities, HR networks, medical and psychology groups, professional associations, career forums, or wellness groups.
I'm looking for a skilled lead generator to fill my pipeline with 20–30 qualified prospects over the next 1–2 months.
**What I Need**
I need you to find and deliver real people who are a genuine fit for coaching — not just names and emails. A qualified lead must pass the BANT test:
- **Budget** — They can afford coaching (program start under USD500)
- **Authority** — They make their own decisions about investing in themselves
- **Need** — They are dealing with stress, burnout, leadership pressure, or a life/career transition
- **Timing** — They are actively looking for support now or within the next 30 days
**Who We're Looking For**
The ideal client fits one of these profiles:
- A leader or manager feeling overwhelmed, reactive, or stretched thin
- A professional going through a career change, redundancy, or identity shift
- Someone who has tried therapy or self-help without measurable progress but wants structured, forward-focused coaching
They are globally based and comfortable with online coaching in English via video call.
**What a Lead Looks Like**
Each lead you deliver should include:
- Full name and contact details (email or LinkedIn)
- A short note on why they fit (what challenge or transition they are facing)
- Confirmation that they are open to a conversation about coaching
- Source (how you found them and how you made contact)
All data must be gathered ethically and in line with local privacy laws (GDPR where relevant). No scraped lists. No cold contacts who haven't shown any interest.
**How Conversion Works**
Once I receive a lead, I will invite them to a free 20-minute discovery call. If that call leads to a paid program, it counts as a conversion. I will give you fast feedback on every lead — usually within 48 hours of the call — so you can adjust your approach early.
**Compensation**
I'm offering a mix of two payment types:
1. **Per qualified lead** — A flat fee for each lead that passes the BANT check (to be agreed based on your proposal)
2. **Conversion bonus** — An additional payment when a lead books a paid program (10% of program fee)
This way you are rewarded for quality from the start, with a bigger upside when leads convert.
**What I Want From You**
In your proposal, please tell me:
- How you plan to find and approach leads
- What platforms or channels you will use
- Your expected weekly volume
- Any experience you have in wellness, coaching, HR, or professional development spaces
**A Good Freelancer Looks Like**
Someone who already moves in spaces where stressed professionals, leaders, or people in transition gather — LinkedIn communities, HR networks, medical and psychology groups, professional associations, career forums, or wellness groups.