Custom WordPress Website Development (ACF + UnderStrap + Performance & Security)

Job ID: 40200478

Budget: $250 – $750 USD

We are looking for an experienced WordPress Developer to build a fully custom WordPress website using Advanced Custom Fields (ACF) and the UnderStrap theme framework. The website must follow modern development standards, be fast, secure, scalable, and SEO-friendly.
This is not a page builder project. The site must be custom-coded using proper WordPress best practices.
Project Scope & Requirements

Development
Custom WordPress theme built on UnderStrap
Use Advanced Custom Fields (ACF) for dynamic and flexible content
Clean, structured, and reusable code
No unnecessary plugins or bloated builders

Styling & Frontend
Use SASS/SCSS for CSS development
Deliver compiled and minified CSS & JavaScript
Fully responsive and cross-browser compatible

Performance Optimization
Optimized page load speed
Minified assets and optimized images
Clean database queries
Core Web Vitals–friendly setup

Security
WordPress security best practices
Protection against common vulnerabilities (XSS, SQL injection, brute force)
Secure configuration and file permissions

SEO
SEO-friendly HTML structure
Clean URLs and proper heading hierarchy
Schema-ready and performance-optimized for search engines

Required Skills
Strong experience with WordPress custom theme development
Proven experience with ACF
Experience with UnderStrap or Bootstrap-based themes
PHP, HTML5, SCSS/SASS, JavaScript
Performance optimization & security knowledge
SEO best practices for WordPress

Nice to Have
Git/version control
Experience with build tools (npm, gulp, webpack)
Accessibility knowledge (WCAG)

To Apply, Please Include
Links to similar custom WordPress projects
Your experience with ACF and UnderStrap
Estimated timeline and cost
Your approach to performance and security
Related categories: PHP JavaScript SEO WordPress CSS HTML5 HTML Git Security Accessibility