Multi-Platform Ad Campaign Management
Budget: $1,500 – $3,000 USD
I am preparing a coordinated rollout of Google Ads, Facebook/Instagram Ads, and LinkedIn Ads with a single objective: driving measurable sales and conversions. The campaigns will include search, display, and video formats, so each platform needs an end-to-end setup that covers creative, targeting, bidding, and conversion tracking.
Here is what the engagement should cover:
• Build or refine the account structure on all three platforms, making sure search, display, and video ad groups are logically separated and easy to optimise.
• Create compelling ad copy, eye-catching display assets, and short-form video spots aligned to the brand’s voice and final conversion goal.
• Implement pixel or tag-based tracking (Google Tag Manager, Meta Pixel, LinkedIn Insight Tag) so I can follow the full funnel from impression to purchase.
• Launch and monitor campaigns, applying data-driven adjustments to bids, audiences, and creatives for maximum ROAS.
• Supply clear performance reports and insights that tie spend directly to revenue.
Acceptance criteria
1. All campaigns go live with tracking verified and at least one sale-conversion test recorded on each platform.
2. Initial report delivered after 72 hours, demonstrating spend, clicks, conversions, and immediate optimisation recommendations.
I will provide existing brand guidelines, landing pages, and any account access once we agree on milestones. Let me know the typical timeframe you need to achieve profitable optimisation and the toolset you favour for reporting.
Here is what the engagement should cover:
• Build or refine the account structure on all three platforms, making sure search, display, and video ad groups are logically separated and easy to optimise.
• Create compelling ad copy, eye-catching display assets, and short-form video spots aligned to the brand’s voice and final conversion goal.
• Implement pixel or tag-based tracking (Google Tag Manager, Meta Pixel, LinkedIn Insight Tag) so I can follow the full funnel from impression to purchase.
• Launch and monitor campaigns, applying data-driven adjustments to bids, audiences, and creatives for maximum ROAS.
• Supply clear performance reports and insights that tie spend directly to revenue.
Acceptance criteria
1. All campaigns go live with tracking verified and at least one sale-conversion test recorded on each platform.
2. Initial report delivered after 72 hours, demonstrating spend, clicks, conversions, and immediate optimisation recommendations.
I will provide existing brand guidelines, landing pages, and any account access once we agree on milestones. Let me know the typical timeframe you need to achieve profitable optimisation and the toolset you favour for reporting.