Build an e-commerce website with plenty customisations

The Small Talk is a start-up geared towards small businesses, that primarily operate out of platforms like Instagram, Facebook and Whatsapp. It aims to standardise and regulate business processes for them whilst ensuring visibility, and fostering a supportive community.
The essence is to automate and ease consumer interactions and order management for these businesses, while focusing on what matters to the community and makes these kinds of businesses unique.