First Trimester Journal

Job ID: 39771533

Budget: ₹1,500 – ₹12,500 INR

We are purpose-driven platform (Daimaspeaks - dont look up as we are still not live ) that blends ancient wisdom with modern motherhood. We support expecting and new mothers through trusted content, products, and community care.

Project Scope

We are looking for a content writer + graphic designer (or a team) to create a fun and interactive First Trimester Journal along with supporting Instagram content.

1.Deliverables

A. First Trimester Journal (Hero Asset)
Printable on A3 (foldable to A4).
Weekly tracker (12 weeks) with:
Illustrations/icons for each week.
Sections to mark milestones.
Empty space for personal notes.
Fridge mockup: Journal shown on a fridge with magnets.
Digital version: Editable PDF / app-friendly format for tech-savvy moms.

B. Instagram Content

Instagram Stories (5–6 slides):
Introduce the Journal in a warm, empathetic tone.
20–30 words per slide max.
Use illustrations/design elements from the Journal.
Instagram Post (Carousel, 4–5 slides):

Repurpose Story content into a static carousel for the feed.

2.Highlight:

What the Journal is.
Why it matters in the First Trimester.
How moms can use it.
Sneak peek of tracker design.

CTA - DM for a soft copy of this version/ printed version.

3.Output Files Expected

Print-ready A3 + A4 (PDF + open file).
Digital editable version (Canva / Illustrator / InDesign).
Instagram Stories (5–6 slides) – PNG/JPG + source file.
Instagram Carousel (4–5 slides) – PNG/JPG + source file.
Fridge mockup with magnet – PNG/JPG.

4.Style & Tone

Calm, empathetic, supportive.
Visuals: Soft pastels, minimal clutter, warm illustrations - avoid the typical earthy colours - this brand is rooted in Indian tradition so experiemnet use of spices, warm colour etc.
Voice: Motherly, non-judgmental, rooted in culture yet modern - just like the gradmothers are.

5.What to Share in Your Proposal

Portfolio of similar design/writing work (preferably wellness, women’s health, parenting).
Your process: how you approach both writing + design for such projects.
Timeline for first draft + revisions.

This project will also extend into Second and Third Trimester Journals + more digital campaigns, so we’re looking for someone who can grow with us.