Snack Packaging Design - Modern Aesthetics
Budget: $30 – $250 USD
Seeking a skillful designer to create an engaging, modern packaging design for my snack business which is introducing a retro version of the traditional Indian(South Asian) & Middle Eastern snack Samosa in multiple cuisines and flavors, targeted at young adults, especially working professionals and College going population which orders a lot of food via delivery apps and also loves snacking. The Geography I am targeting is North America. The design should ideally:
- Appeal to the target population and gives them a feel of sophistication but at a reasonable price. Working professionals should be able to order this for office parties and make the snack stand out because of the packaging. This should be a go-to gift for a party or a pot luck or a festival get-together.
- Embody a modern and sophisticated design aesthetic, which will cater for three distinct categories. 1) Day to day take-away or delivery orders. 2) Party pack for gifting to friends when visiting them or when invited for a party in a homely setting. 3) Office tea parties or high tea occasions.
- Communicate that our snacks are not just food but a fun and exciting experience where we are bringing a modern version of the traditional Indian snack Samosa to our audience with multi cuisine and flavor offerings.
A designer with prior experience in food packaging design who can capture and convey this brand messaging in a lively and relatable manner would be ideal. Insights into color psychology and typography that aligns with ‘fun and excitement’ and innovative box designs would also be highly beneficial for this project.
- Appeal to the target population and gives them a feel of sophistication but at a reasonable price. Working professionals should be able to order this for office parties and make the snack stand out because of the packaging. This should be a go-to gift for a party or a pot luck or a festival get-together.
- Embody a modern and sophisticated design aesthetic, which will cater for three distinct categories. 1) Day to day take-away or delivery orders. 2) Party pack for gifting to friends when visiting them or when invited for a party in a homely setting. 3) Office tea parties or high tea occasions.
- Communicate that our snacks are not just food but a fun and exciting experience where we are bringing a modern version of the traditional Indian snack Samosa to our audience with multi cuisine and flavor offerings.
A designer with prior experience in food packaging design who can capture and convey this brand messaging in a lively and relatable manner would be ideal. Insights into color psychology and typography that aligns with ‘fun and excitement’ and innovative box designs would also be highly beneficial for this project.