Project Brief: Social Media Kit for Private Hospital based on Brand Book (adjustable in Canva)
Budget: $30 – $250 USD
Project Brief: Social Media Kit for Hospital
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Objective:
Create a comprehensive Social Media Kit for a hospital to enhance its online presence, engage the community, and communicate essential healthcare information.
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Platform:
Primarily focusing on Instagram and Facebook.
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Content Types:
1. Instagram Posts (Static):
- Relevant health tips
- Inspirational quotes
- Behind-the-scenes glimpses
- Staff spotlights
- Health awareness days
2. Instagram Reels:
- Short health-related tutorials
- Quick facility tours
- Patient success stories
- Fun healthcare challenges
3. Instagram Carousels:
- Educational series (e.g., symptoms of common illnesses)
- Step-by-step health guides
- Infographics on preventive measures
- Seasonal health advice
4. Facebook Posts:
- Community events and partnerships
- Patient testimonials
- Wellness tips
- Hospital achievements and milestones
5. Facebook Ads:
- Promotions for health check-ups
- Awareness campaigns
- Recruitment for health programs
- Event promotion (webinars, health fairs)
6. Facebook Full Package:
- Dimensions: 1200 x 630 pixels (horizontal) and 1080 x 1350 pixels (vertical)
- Ensure consistent branding across both orientations
- Adapt content for optimal visibility in each format
7. Infopackage for Instagram:
- Highlights covers with medical symbols
- Short and impactful health statistics
- Quick facts about hospital services
- Easy-to-understand infographics on health topics
8. Iconpackage for Infographics:
- Consistent set of icons for medical terms
- Icons for common health conditions
- Icons for healthcare services
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Design Guidelines:
- Use the hospital's brand colors and fonts consistently.
- Ensure all content aligns with the hospital's values and image.
- Maintain a balance between professional and approachable visuals.
- Prioritize clarity and simplicity in conveying healthcare information.
- Incorporate the hospital logo discreetly but visibly.
---
Submission Format:
1. Text Content:
- Provide concise and clear text for each content type.
- Include any specific hashtags or handles to be used.
2. Visual Elements:
- Suggest visuals or themes for each content type.
- Specify any image or video requirements (e.g., high-resolution images, royalty-free videos).
3. Dimension Guidelines:
- Clearly outline the dimensions for each content type.
4. Additional Notes:
- Any additional information or preferences for the content.
- All templates should be adjustable in CANVA!
---
Timeline:
5 working days
Contact Information:
Provide contact details for further clarification or discussion.
Contact me on info at d3it dot me
---
Objective:
Create a comprehensive Social Media Kit for a hospital to enhance its online presence, engage the community, and communicate essential healthcare information.
---
Platform:
Primarily focusing on Instagram and Facebook.
---
Content Types:
1. Instagram Posts (Static):
- Relevant health tips
- Inspirational quotes
- Behind-the-scenes glimpses
- Staff spotlights
- Health awareness days
2. Instagram Reels:
- Short health-related tutorials
- Quick facility tours
- Patient success stories
- Fun healthcare challenges
3. Instagram Carousels:
- Educational series (e.g., symptoms of common illnesses)
- Step-by-step health guides
- Infographics on preventive measures
- Seasonal health advice
4. Facebook Posts:
- Community events and partnerships
- Patient testimonials
- Wellness tips
- Hospital achievements and milestones
5. Facebook Ads:
- Promotions for health check-ups
- Awareness campaigns
- Recruitment for health programs
- Event promotion (webinars, health fairs)
6. Facebook Full Package:
- Dimensions: 1200 x 630 pixels (horizontal) and 1080 x 1350 pixels (vertical)
- Ensure consistent branding across both orientations
- Adapt content for optimal visibility in each format
7. Infopackage for Instagram:
- Highlights covers with medical symbols
- Short and impactful health statistics
- Quick facts about hospital services
- Easy-to-understand infographics on health topics
8. Iconpackage for Infographics:
- Consistent set of icons for medical terms
- Icons for common health conditions
- Icons for healthcare services
---
Design Guidelines:
- Use the hospital's brand colors and fonts consistently.
- Ensure all content aligns with the hospital's values and image.
- Maintain a balance between professional and approachable visuals.
- Prioritize clarity and simplicity in conveying healthcare information.
- Incorporate the hospital logo discreetly but visibly.
---
Submission Format:
1. Text Content:
- Provide concise and clear text for each content type.
- Include any specific hashtags or handles to be used.
2. Visual Elements:
- Suggest visuals or themes for each content type.
- Specify any image or video requirements (e.g., high-resolution images, royalty-free videos).
3. Dimension Guidelines:
- Clearly outline the dimensions for each content type.
4. Additional Notes:
- Any additional information or preferences for the content.
- All templates should be adjustable in CANVA!
---
Timeline:
5 working days
Contact Information:
Provide contact details for further clarification or discussion.
Contact me on info at d3it dot me