Product Catalogue

Job ID: 35238674

Budget: £50 – £250 GBP

Hi,

I would like a product catalogue featuring all of the products on our website www.deisgnedbydonna.com

The catalogue should feature:

Front page - featuring our logo, looking for a nice theme/brand, you can use our product photography on the front if you think it would be appropriate.

Introduction page
Use the “About Us” page of the website, should introduce our brand and Donna.

Categories (Products):
We should then move on to the categories which are below - essentially we sell knitting patterns and buttons. There are three ‘types’ of knitting patterns, which are distinguished by the type of wool used to create the final piece (Aran, DK and Chunky).

Aran Knitting Patterns (58)
DK Knitting Patterns (42)
Chunky Knitting Patterns (25)
Buttons (18)

(essentially this should mirror the homepage and product pages of our website. Value Packs are not included in the catalogue as they are seasonal/everchanging)

Each product page should again mirror the website, taking the basic text from the description of the individual product page of the website. Essentially this will be creating the same page 120 times, changing picture and description.

Pictures are also available from the website and whilst our ‘favourite’ is often the cover image on the website - the designer is free to use their discretion here.

It would be useful if the PDF version of this catalogue had active links to the pages so we can distribute amongst our customers.

Trade Page
Trade orders available for craft shops and retailers.
Minimum order £250 (RRP)
Email for information on trade discount.

Back Page
Branded to finish off the catalogue - to contain legal information.


Important design notes:
To look like the website, if not better.
To use the colour purple (same as the website)
Our products are aimed at the female, 40+ demographic.
Theme/design ideas - Wool, crafts, knitting.
I've attached the front and back pages of our latest pattern release to give you some context.

This catalogue will go to customers and trade suppliers, so it is important that it looks fantastic and shows all of the products clearly and well (as best as you possibly can with the photography on the website)/