Mature Branding: Logo & Leaflet Design

Job ID: 37968212

Budget: £20 – £250 GBP

I'm looking for a skilled graphic designer to create a logo and a leaflet for a humanitarian initiative. The primary purpose is branding and marketing targeted at mature adults and younger people.

The concept is in brife:

Using the British Red Bus Relief (BRBR) should encapsulate the essence of the initiative – solidarity, compassion, and hope. It should prominently feature the iconic London red bus, symbolising the mobilisation of aid and support. The bus could be depicted in motion, surrounded by elements representing the regions of Gaza, Sudan, Congo, and Armenia, such as flags or landmarks. The use of warm, inviting colours will evoke a sense of empathy and urgency.

Key requirements:

- Should include warm colours like reds (London bus) and oranges.
- Design should appeal to a more than mature audience.
- Must communicate the brand well to create strong marketing impacts.

Ideal skills:
- Proven experience in logo and leaflet design.
- Understanding of colour psychology, especially warm hues.
- Experience in creating designs for mature age groups is desirable.
- Strong communication and understanding of marketing concepts.