Lead Generation Social Media Campaign

We are a Sydney based rental vehicle business. We are looking for an experienced social media marketer to create a campaign aimed at generating leads on Facebook and Instagram.

Requirements:
- Develop engaging image posts, videos, and stories/reels.
- Targeted content to attract potential leads.
- Experience with Facebook and Instagram algorithms.
- Proven track record in lead generation.

Ideal Skills:
- Graphic design
- Video editing
- Copywriting
- Analytics and reporting

Please provide samples of previous work and a strategy outline.