At Lawrence&Co., we’re a fast-growing online retailer specializing in fashion and lifestyle products. Our mission is to delight customers with a seamless digital shopping experience, driven by eye-catching visuals and on-brand design. As we scale, we’re s

Job ID: 39351228

Budget: $25 – $50 USD

Role Overview:
As our Graphics Designer, you’ll craft compelling visual assets across all digital touchpoints—from product listings and website banners to email campaigns and social media ads. You’ll work closely with marketing, UX/UI, and product teams to ensure every design not only looks great but also drives clicks, conversions, and brand loyalty.

Key Responsibilities:

Digital Asset Creation: Design product images, promotional banners, email headers, social media graphics (Facebook, Instagram, Pinterest, TikTok), and display ads.

Website & Landing Pages: Collaborate with UX/UI to produce visuals that enhance user experience and conversion rates.

Brand Consistency: Maintain and evolve our visual identity guidelines; ensure consistency in typography, color palette, and imagery across channels.

A/B Testing Support: Develop multiple design variants for testing; analyze performance data and iterate based on results.

Campaign Collaboration: Partner with marketing and content teams to conceptualize and execute seasonal and flash-sale campaigns.

Asset Management: Organize, label, and archive all design files in our DAM (Digital Asset Management) system.

Required Qualifications:

2+ years of professional graphic design experience, preferably in an e-commerce or retail environment.

Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign); familiarity with Figma or Sketch is a plus.

Strong understanding of digital marketing best practices and conversion-driven design.

Solid portfolio showcasing high-impact e-commerce or digital campaign work.

Excellent typography, layout, and visual hierarchy skills.

Detail-oriented with strong time-management and communication abilities.