Engaging Real Estate Investment Postcard Design
Budget: $30 – $250 USD
I’m looking for an innovative graphic designer to create a captivating postcard for my real estate investment company. The design should be aimed at generating leads for buying houses and establishing credibility.
Key details to include:
- Call to action: Call or Text for free no-obligation cash offer
- Contact Information
- Benefits of Selling to an Investor.
The design should also be centered around promoting our unique selling proposition - 'We Buy Houses - Sell As-Is For Cash.' The aim is to make this stand out and appeal to potential customers.
To enhance trust and credibility, testimonials from previous clients should also be creatively incorporated into the design.
Ideal skills and Experience:
- Proven experience in graphic design, preferably for real estate
- Strong portfolio of designs
- Creativity and innovative ideas
- Exceptional attention to detail
-Familiarity with creating designs that generate leads and convey trust.
Let's create a postcard that grabs attention and conveys our strong reputation in the market.
We are looking for a postcard design for our home-buying business. I'm attaching several examples of our past postcards and several examples of current cards being used in our industry.
The card needs to be clean, simple, and to the point... with an overall message of the following:
Sell your house fast with no fees or repairs.
We want to lean into the fact that we're local and have bought hundreds of houses in the Central-Texas area. We have 100+ 5-star reviews. Ideally, we'd have a QR code that says "Scan me to read our 100+ 5-star reviews!"
The call to action needs to read "Call or Text to receive your no-obligation cash offer."
Please review our site to get an understanding of our business, core values, and overall theme: www.WacoFirstHomeBuyers.com.
We would like to have a section (or entire side - like the attached sample Example 2) for our testimonials. We'll use variable data for the testimonial text based on our seller's avatar (see Target Groups image for testimonials). We'd like three different testimonial images: Anglo (white), Latino, and African-American. We will use different images based on the zip codes and the prominent ethnicity in the area.
Our business is data-driven so we can target our customers based on problems we know they're facing and have solutions for them. In the Example 1 card, you can see where it says "We can help with: <STATEMENT 1>, <STATEMENT 2>, <STATEMENT 13>. Please see the Targeted Messages image to see some of the variable data that will be placed in this section.
We really like the look of Example 2 and would like to combine our messaging with their overall theme. You can see our efforts to do so in Example 1 image and Example 1 Edits draft.
We will use their name <NAME> and address <ADDRESS> as variable data on the card to personalize the card. We also have access to the Google images of their homes that we can utilize (see many of the sample cards sent).
Lastly, we also toyed with the idea of using the Google Maps image of our two target counties (Bell County - Temple, TX and McLennan County - Waco, TX) as a background on the postcard (see Example 1). We initially thought we'd use the red tags as indicators for houses we've bought but most of our customers are older so they probably wouldn't understand the reference.
Here are our past mailers: https://drive.google.com/drive/folders/1EzHLl2HqGLTbtoGsOvzR4jIzvUGwyoYK?usp=drive_link
Key details to include:
- Call to action: Call or Text for free no-obligation cash offer
- Contact Information
- Benefits of Selling to an Investor.
The design should also be centered around promoting our unique selling proposition - 'We Buy Houses - Sell As-Is For Cash.' The aim is to make this stand out and appeal to potential customers.
To enhance trust and credibility, testimonials from previous clients should also be creatively incorporated into the design.
Ideal skills and Experience:
- Proven experience in graphic design, preferably for real estate
- Strong portfolio of designs
- Creativity and innovative ideas
- Exceptional attention to detail
-Familiarity with creating designs that generate leads and convey trust.
Let's create a postcard that grabs attention and conveys our strong reputation in the market.
We are looking for a postcard design for our home-buying business. I'm attaching several examples of our past postcards and several examples of current cards being used in our industry.
The card needs to be clean, simple, and to the point... with an overall message of the following:
Sell your house fast with no fees or repairs.
We want to lean into the fact that we're local and have bought hundreds of houses in the Central-Texas area. We have 100+ 5-star reviews. Ideally, we'd have a QR code that says "Scan me to read our 100+ 5-star reviews!"
The call to action needs to read "Call or Text to receive your no-obligation cash offer."
Please review our site to get an understanding of our business, core values, and overall theme: www.WacoFirstHomeBuyers.com.
We would like to have a section (or entire side - like the attached sample Example 2) for our testimonials. We'll use variable data for the testimonial text based on our seller's avatar (see Target Groups image for testimonials). We'd like three different testimonial images: Anglo (white), Latino, and African-American. We will use different images based on the zip codes and the prominent ethnicity in the area.
Our business is data-driven so we can target our customers based on problems we know they're facing and have solutions for them. In the Example 1 card, you can see where it says "We can help with: <STATEMENT 1>, <STATEMENT 2>, <STATEMENT 13>. Please see the Targeted Messages image to see some of the variable data that will be placed in this section.
We really like the look of Example 2 and would like to combine our messaging with their overall theme. You can see our efforts to do so in Example 1 image and Example 1 Edits draft.
We will use their name <NAME> and address <ADDRESS> as variable data on the card to personalize the card. We also have access to the Google images of their homes that we can utilize (see many of the sample cards sent).
Lastly, we also toyed with the idea of using the Google Maps image of our two target counties (Bell County - Temple, TX and McLennan County - Waco, TX) as a background on the postcard (see Example 1). We initially thought we'd use the red tags as indicators for houses we've bought but most of our customers are older so they probably wouldn't understand the reference.
Here are our past mailers: https://drive.google.com/drive/folders/1EzHLl2HqGLTbtoGsOvzR4jIzvUGwyoYK?usp=drive_link