Designer to create a visual marketing system
Budget: $10 – $30 USD
I need a qualified designer to create a cohesive visual system for a marketing campaign. The main objective is to develop a professional and attractive visual aesthetic that effectively communicates our proposal and concept. The project focuses on the design of four publication images applying a coherent “visual system” to all of them.
Content for each image will be provided and you will be required to work to a unified graphic style in line with the brand identity, applying image or illustration styles and icons and principles of composition. The desired visual tone is minimalist, professional, sophisticated, elegant, direct, clear and intelligent.
Another separate project will be created for the development of the total campaign which includes 60 images. This project is to define the overall aesthetic and visual system.
Key requirements:
- Development of a minimalist, sophisticated and clear visual tone
- Consistent use of style, design and composition principles.
- Understanding of the target audience, which includes professionals in leadership, management, strategy, consulting and sales roles.
Skills and experience:
- Proven experience in visual design for marketing.
- Solid understanding of minimalist and professional design aesthetics.
- Experience in design for a corporate audience.
Content for each image will be provided and you will be required to work to a unified graphic style in line with the brand identity, applying image or illustration styles and icons and principles of composition. The desired visual tone is minimalist, professional, sophisticated, elegant, direct, clear and intelligent.
Another separate project will be created for the development of the total campaign which includes 60 images. This project is to define the overall aesthetic and visual system.
Key requirements:
- Development of a minimalist, sophisticated and clear visual tone
- Consistent use of style, design and composition principles.
- Understanding of the target audience, which includes professionals in leadership, management, strategy, consulting and sales roles.
Skills and experience:
- Proven experience in visual design for marketing.
- Solid understanding of minimalist and professional design aesthetics.
- Experience in design for a corporate audience.