Comprehensive Brand Identity Creation

Job ID: 39736466

Budget: $15 – $25 AUD

Meridian Core Solutions is a newly established, global mining consultancy dedicated to providing expert, data-driven solutions to clients worldwide. Our mission is to guide mining operations with precision, offering expertise in areas like operational optimization, statutory compliance, and strategic planning. We are a lean, agile company that values a clean, professional, and trustworthy brand identity.

Project Overview
We are seeking a talented and experienced Brand & Digital Designer to help us build a comprehensive and cohesive visual brand identity from the ground up. The ideal candidate will be an expert in B2B design and understand the specific needs of a professional services firm. This is a crucial role that will define our visual presence across all platforms.

Contract Details
This will be a casual ongoing contract with a minimum of hours of work per month. We are looking to build a long-term relationship with a designer who can become an integral part of our team on an as-needed basis.

Key Deliverables
The project will involve creating a complete brand identity and a suite of digital and print-ready assets.

Brand Identity:

Logo System: Primary logo, secondary logo, wordmark, and icon/submark for use on social media and as a favicon.

Brand Guidelines: A simple style guide detailing our color palette (deep blue, gold, charcoal gray), typography, and image usage.

Photography/Visual Style: A set of example images that define our visual style.

Document & Presentation Templates:

Proposals & Reports: A professional, branded template for proposals and client reports (e.g., in Microsoft Word or PowerPoint).

Company Stationery: Branded templates for a letterhead and business cards.

Digital Marketing Assets:

Website Visuals: Branded graphics and icons for our company website.

Social Media Graphics: A set of templates for posts on platforms like LinkedIn and X (formerly Twitter).

LinkedIn Banner: A professional company banner for our LinkedIn profile.

Required Skills & Experience
Proven B2B Design Experience: A strong portfolio showcasing clean, corporate, and professional work, preferably for a consultancy or technical services firm.

Brand Identity Expertise: A track record of creating comprehensive brand identities and brand guidelines.

Proficiency in Design Software: Expertise in professional design software (e.g., Adobe Creative Suite).

Communication: Excellent communication skills, with the ability to understand a brief and present creative ideas clearly.