Brand Strategy & Minimalistic Packaging Design

Job ID: 39099921

Budget: ₹3,000 – ₹6,000 INR

I'm seeking a branding professional with a strong background in Brand Strategy and Packaging Design. Your role will be to help me articulate a brand strategy that caters equally to B2B and B2C audiences, and to design minimalistic packaging that communicates our brand’s values.

Key Requirements:
- Brand Strategy: Develop a brand strategy appealing to both B2B and B2C audiences
- Packaging Design: Design minimalistic packaging that encapsulates our brand's values
- Logo Design: Create a logo, with a focus on its symbolism
- Comprehensive Brand Identity: This includes defining our brand colors and fonts, and producing a brand user guide/manual

In addition to the above, the scope of work includes designing:
- Various social media and digital banners (Facebook cover, Instagram story icons, LinkedIn Banner, YouTube banner, Profile Image, corporate communications images, etc)
- A Brand Identity print kit and printable stationery designs
- Course completion certificates
- Banner designs
- Business cards

Ideal skills and experience:
- Extensive experience in Brand Strategy and Packaging Design
- Strong understanding of both B2B and B2C markets
- Proven ability to design minimalistic yet impactful packaging
- Expertise in logo design, particularly with a focus on symbolism
- Proficient in digital and print design
The work is for a manpower training : retail pro academy and we train people to get placements in the retail industry in india