SEO Boost for Educational Site

Job ID: 40271479

Budget: $30 – $250 USD

I need a seasoned SEO specialist to raise the organic visibility of my educational website. Right now, the Course pages and key Landing pages are under-performing in search, so these two areas are the immediate priority.

You will audit the current set-up, spot technical or on-page issues that hold us back, and implement improvements that drive qualified traffic from Google and other engines. While the main focus is on those two page types, your recommendations should still keep the rest of the site in mind so nothing important is left behind.

Deliverables (all items required):
• A concise audit report pinpointing crawl, indexation, and content gaps on the Course and Landing pages.
• A step-by-step implementation plan with the exact changes you will make (titles, meta descriptions, heading structure, schema, internal linking, performance tweaks, etc.).
• Execution of the approved fixes and optimizations directly on the site (we run on WordPress with a standard LMS plugin).
• A short follow-up report two weeks after changes go live, summarising ranking and visibility gains with data pulled from Search Console and Google Analytics.

Please outline your experience with educational or content-heavy sites, mention the key tools you rely on (Screaming Frog, Ahrefs, Semrush, RankMath, or similar), and give me an estimated timeline for each phase.