Social Media Executive
Budget: ₹1,500 – ₹12,500 INR
We are looking for a highly responsible and creative Social Media Executive who can handle end-to-end social media execution, including content publishing, basic designing, AI tool usage, engagement management, follower growth, and strengthening social media profiles through a consistent and well-planned content flow.
This role is execution-focused and requires attention to detail, creativity, and consistency.
Roles & Responsibilities:
Publish content across social media platforms such as Instagram, Facebook, LinkedIn, etc., as per the approved content calendar
Ensure regular and consistent content flow to keep pages active and engaging
Work towards increasing organic followers and improving overall page reach and engagement
Strengthen social media profiles by:
Maintaining content sequencing
Optimizing bio, highlights, pinned posts, and profile layout
Ensuring visual and messaging consistency
Write, edit, or optimize captions with:
Relevant hashtags
Clear CTAs
Platform-specific best practices
Create basic to intermediate social media creatives using Canva or any other design tool
Resize and adapt creatives for different platforms and formats
Use AI tools for:
Content ideation
Caption variations
Design exploration
Creative inspiration and optimization
Ensure all designs and content align with brand tone, guidelines, and objectives
Manage basic engagement, including comments, replies, and DMs
Escalate important queries or leads to the internal team when required
Coordinate with content writers, designers, and marketing managers for approvals and timelines
Maintain a content tracker / posting status sheet
Share weekly updates covering:
Content posted
Engagement status
Follower growth progress
Pending or upcoming content
Requirements:
Experience handling social media pages for brands or businesses
Strong working knowledge of Canva or any design tool
Practical experience using AI tools for content and design exploration
Understanding of organic follower growth strategies
Basic understanding of social media algorithms and best practices
Good written communication skills
Ability to follow processes, timelines, and feedback
Familiarity with Meta Business Suite or similar scheduling tools (preferred)
Good to Have (Optional but Preferred):
Basic understanding of social media analytics
Exposure to reels or short-form video content
Ability to suggest content ideas proactively
Deliverables & Expectations:
Timely execution of the social media content calendar
Consistent posting and engagement management
Clean, brand-aligned creatives and captions
Visible improvement in profile strength and follower growth
Clear weekly reporting and coordination
Project Type:
Freelance / Part-time
Long-term opportunity based on performance and consistency
To Apply, Please Share:
Brief summary of your experience
Social media pages handled (links preferred)
Design samples or Canva work (if available)
AI tools you are comfortable using
Availability and commitment level
This role is execution-focused and requires attention to detail, creativity, and consistency.
Roles & Responsibilities:
Publish content across social media platforms such as Instagram, Facebook, LinkedIn, etc., as per the approved content calendar
Ensure regular and consistent content flow to keep pages active and engaging
Work towards increasing organic followers and improving overall page reach and engagement
Strengthen social media profiles by:
Maintaining content sequencing
Optimizing bio, highlights, pinned posts, and profile layout
Ensuring visual and messaging consistency
Write, edit, or optimize captions with:
Relevant hashtags
Clear CTAs
Platform-specific best practices
Create basic to intermediate social media creatives using Canva or any other design tool
Resize and adapt creatives for different platforms and formats
Use AI tools for:
Content ideation
Caption variations
Design exploration
Creative inspiration and optimization
Ensure all designs and content align with brand tone, guidelines, and objectives
Manage basic engagement, including comments, replies, and DMs
Escalate important queries or leads to the internal team when required
Coordinate with content writers, designers, and marketing managers for approvals and timelines
Maintain a content tracker / posting status sheet
Share weekly updates covering:
Content posted
Engagement status
Follower growth progress
Pending or upcoming content
Requirements:
Experience handling social media pages for brands or businesses
Strong working knowledge of Canva or any design tool
Practical experience using AI tools for content and design exploration
Understanding of organic follower growth strategies
Basic understanding of social media algorithms and best practices
Good written communication skills
Ability to follow processes, timelines, and feedback
Familiarity with Meta Business Suite or similar scheduling tools (preferred)
Good to Have (Optional but Preferred):
Basic understanding of social media analytics
Exposure to reels or short-form video content
Ability to suggest content ideas proactively
Deliverables & Expectations:
Timely execution of the social media content calendar
Consistent posting and engagement management
Clean, brand-aligned creatives and captions
Visible improvement in profile strength and follower growth
Clear weekly reporting and coordination
Project Type:
Freelance / Part-time
Long-term opportunity based on performance and consistency
To Apply, Please Share:
Brief summary of your experience
Social media pages handled (links preferred)
Design samples or Canva work (if available)
AI tools you are comfortable using
Availability and commitment level