SEO Architecture for Travel Platform

SEO EXPERT

Define technical SEO specifications before development begins.
Design scalable SEO architecture for millions of hotel, destination, and travel pages.
Optimise crawling, indexing, rendering, and internal linking.
Create SEO requirements for all new features.
Improve Core Web Vitals and overall website performance.
Design URL structures, canonicalisation, redirects, and pagination strategies.
Implement structured data (Schema.org) across the platform.
Develop XML sitemap and robots.txt strategies.
Create scalable internal linking systems.
Work with content teams to optimise AI-generated and editorial content.
Monitor rankings, indexing, crawl errors, and technical issues.
Produce regular SEO reports with measurable KPIs.
Technical Skills Required
We are looking for strong experience with:
Technical SEO for large-scale websites
Google Search Console
Google Analytics 4
Core Web Vitals
Schema.org implementation
Structured Data
JavaScript SEO
Server-Side Rendering (SSR)
Static Site Generation (SSG)
Next.js or similar frameworks
Canonical tags
Robots.txt
XML sitemaps
hreflang implementation
International SEO
Internal linking architecture
Crawl budget optimisation
Log file analysis
Cloudflare
CDN optimisation
PageSpeed optimisation
HTML/CSS fundamentals
Basic understanding of JavaScript and APIs
Familiarity with Elasticsearch/OpenSearch is a plus
Preferred Experience
Online Travel Agencies (OTA)
Hotel booking platforms
E-commerce marketplaces
Large enterprise websites (100,000+ pages)
Multi-language websites
International SEO
AI-assisted content strategies
Tools
Experience with one or more of:
Ahrefs
Semrush
Screaming Frog
Sitebulb
Google Search Console
Google Analytics 4
Microsoft Clarity
Cloudflare Analytics
What Success Looks Like
The successful candidate will help us:
Build an SEO-first platform from day one.
Achieve excellent Core Web Vitals scores.
Ensure efficient crawling and indexing at scale.
Create a scalable SEO architecture capable of supporting millions of pages.
Increase qualified organic traffic month after month.
Improve rankings for competitive travel and hotel search terms.
Establish HotelsMint as a leading organic search destination in the travel industry.
What We're Looking For
Proven track record of delivering measurable SEO growth.
Ability to communicate effectively with developers and non-technical stakeholders.
Strategic thinker with a hands-on approach.
Data-driven decision maker.
Passion for building products rather than simply optimising existing websites.