Mautic & Matomo Implementation Specialist (with option for long-term collaboration)
Budget: €30 – €250 EUR
Project Overview
We’ve already got a self-hosted Mautic server standing by, but it needs to be populated with data and fully wired up to our web properties, social channels and Matomo analytics. You’ll drive the initial setup—and, if all goes well, continue to partner with us on optimizations and new features over the next 6–12 months.
Key Responsibilities
Data Import & Segmentation
Structure and import contacts, custom fields and at least three core segments into Mautic
Validate data integrity and deduplication
Website Integration
Install and configure Mautic tracking on WordPress + WooCommerce sites
Ensure seamless form submissions, e-commerce events and UTM parameter capture
Social Media Lead Flows
Configure Facebook & LinkedIn lead-ads to push directly into Mautic campaigns
Build and test automated lead-capture workflows
Matomo Analytics Integration
Map UTM parameters and custom events from Mautic campaigns into Matomo
Validate end-to-end data flow in Matomo dashboards
Testing & Documentation
Perform full end-to-end tests, resolve any errors or gaps
Deliver concise technical documentation and a testrapport
Ongoing Partnership
After initial go-live, propose and implement optimizations (new segments, dashboards, automations)
Participate in weekly planning sessions (via Slack) to align on upcoming campaigns
Deliverables
Fully imported contact database with ≥3 segments in Mautic
Live Mautic tracking on all relevant WP/Woo pages
Automated social-media lead flows into Mautic
Accurate UTM & event tracking feeding into Matomo
Technical hand-over document and test report
Roadmap for next-phase enhancements and support plan
Requirements
Experience: 2–3 years (or more) with self-hosted Mautic & Matomo (v4.x+)
Integrations: Proven work on WordPress + WooCommerce, Facebook & LinkedIn lead-ads
Tracking: Deep understanding of UTM parameters, event configuration and analytics mapping
Skills: PHP, JavaScript (Node.js/Python), REST APIs, Git workflow
Collaboration: Fluent English communication; comfortable with weekly Slack check-ins
Commitment: Interest in extending beyond the initial project into a 6–12 month partnership
Timeline
Kick-off: within 2–3 weeks
Initial Phase: 1–2 months (up to go-live)
Extension: ongoing support, optimizations and new automations thereafter
We’ve already got a self-hosted Mautic server standing by, but it needs to be populated with data and fully wired up to our web properties, social channels and Matomo analytics. You’ll drive the initial setup—and, if all goes well, continue to partner with us on optimizations and new features over the next 6–12 months.
Key Responsibilities
Data Import & Segmentation
Structure and import contacts, custom fields and at least three core segments into Mautic
Validate data integrity and deduplication
Website Integration
Install and configure Mautic tracking on WordPress + WooCommerce sites
Ensure seamless form submissions, e-commerce events and UTM parameter capture
Social Media Lead Flows
Configure Facebook & LinkedIn lead-ads to push directly into Mautic campaigns
Build and test automated lead-capture workflows
Matomo Analytics Integration
Map UTM parameters and custom events from Mautic campaigns into Matomo
Validate end-to-end data flow in Matomo dashboards
Testing & Documentation
Perform full end-to-end tests, resolve any errors or gaps
Deliver concise technical documentation and a testrapport
Ongoing Partnership
After initial go-live, propose and implement optimizations (new segments, dashboards, automations)
Participate in weekly planning sessions (via Slack) to align on upcoming campaigns
Deliverables
Fully imported contact database with ≥3 segments in Mautic
Live Mautic tracking on all relevant WP/Woo pages
Automated social-media lead flows into Mautic
Accurate UTM & event tracking feeding into Matomo
Technical hand-over document and test report
Roadmap for next-phase enhancements and support plan
Requirements
Experience: 2–3 years (or more) with self-hosted Mautic & Matomo (v4.x+)
Integrations: Proven work on WordPress + WooCommerce, Facebook & LinkedIn lead-ads
Tracking: Deep understanding of UTM parameters, event configuration and analytics mapping
Skills: PHP, JavaScript (Node.js/Python), REST APIs, Git workflow
Collaboration: Fluent English communication; comfortable with weekly Slack check-ins
Commitment: Interest in extending beyond the initial project into a 6–12 month partnership
Timeline
Kick-off: within 2–3 weeks
Initial Phase: 1–2 months (up to go-live)
Extension: ongoing support, optimizations and new automations thereafter