Looking for a MarTech Consultant from India for our Enterprise Client

Job ID: 33220461

Budget: ₹700 – ₹900 INR

Looking for a MarTech Consultant from India for our Enterprise Client (INDIVIDUALS ONLY). Teams/Enterprises/Consultancies/Agencies please stay away.

Project Duration: 5 months
Location: Remote/WFH.
Hours Required: 30hrs/week

Experience required - 5 to 10 years with at least 5 years experience in Marketing automation, Digital Campaigns, etc.

Responsibilities
• Manage the marketing technology projects (app, content platform, web assets) being implemented at channel & organizational level
• Work with external partners consulting firms, Martech/fintech partners, agencies to lead or drive marketing representation on digital enablement, delivery projects
• Work closely with channel marketing & business teams on Martech initiatives or work as marketing POC in cross-functional enterprise-wide projects
• Coordinate with IT teams for platform-specific design changes

Required Skills:
• Hands-on experience in running digital marketing campaigns
• Working knowledge of automated platforms such as Adobe Campaign manager, Google Campaign Manager, DV 360, Last click, DDA optimization, A/B testing platforms - Adobe Target/Google Optimize, etc.
• Worked on AI/ML Marketing/Sales projects
• Ability to convert digital insights/ data trends into actionable items
• Should possess good communication skills and ability to apply learning into campaigns that strengthen agent/ customer connect/ drive cross-sell opportunities
• Inquisitive and willing to learn and embrace new-age marketing tools