Google Analytics Setup for Online English School

Job ID: 38932682

Budget: $250 – $750 USD

I need a professional to help me set up a new Google Analytics account for my online English school. The ideal candidate should have significant experience with Google Analytics, particularly in the context of setting up accounts for e-commerce sites.

Key Responsibilities:
- Create a new Google Analytics account specifically tailored for tracking an online English school.
- Ensure the account is optimized for tracking essential e-commerce metrics.

Key Metrics to Track:
- Sales and revenue: Understanding how our courses are selling and generating income is crucial.
- Customer behavior: We need insights into how our students are interacting with the site, what courses they're interested in, and where they may be dropping off.
- Traffic sources: It's important to know where our visitors are coming from, whether they're organic searches, social media ads, or other sources.
- Marketing: We need to understand the effectiveness of our marketing efforts and campaigns.

The ideal freelancer will possess:
- In-depth knowledge and experience with Google Analytics.
- Previous experience with e-commerce sites, preferably in the education sector.
- Strong analytical skills to generate insightful reports.
- Ability to optimize the account for our specific needs.