Get ACTIONABLE Data for Our Digital Strategy (Analytics/Google Tag Manager/Split Test Guy)

Job ID: 33289999

Budget: $30 – $250 AUD

Everyone has an opinion when it comes to what should be done to a website - we are looking for someone that can setup the fundamental framework for us to assess any changes/updates to my client’s website.

As part of this process you will be required to do the following:
* Update our Analytics to the latest version
* Setup Google Tag Manager/Analytics Event tracking for Elementor forms on the website (4 forms in total - 2 regular forms and 2 multi step forms)
* Split test our front page with two variations (one is an Elementor landing page, the other is a page from another page builder) that can give data on amount of forms filled out if a user lands on one page vs. another page (using Google Optimize preferably as it is free)
* Ensure time on page is shown correctly on blog pages (this is a weird bug - if you can figure it out that would be awesome but if not it’s okay - just have a go anyway)
* Setup an easily accessible report for Top Content in the /blog/ page and sub pages that is (ideally) emailed every week or so

Our budget for this is around $100. (Calculating for 2 hours of work)

As part of the trial you will be required to work for 1 hour to do the following (as much as you can setup):
1) Setup latest version of Analytics on staging site
2) Setup an event for Elementor form submission (conversion event)
3) Setup proof of concept for landing page split test using Google Marketing platform (if you have time)

Payment for trial will be 50% of your hourly salary - then it will break down as:

Hour 1 - Upgrade Google Analytics on main site and create “conversion event” proof of concept with Elementor form (other 50% released upon completion of this)
Hour 2 - Setup split test functionality proof of concept

Looking forward to working with you on getting our site ready for clear KPI data!
Related categories: Google Analytics Website Analytics