google adwords and analytics setup

This project will start with refinement of the transition to GA4 and setting up goals to track. Our main site is funsunmexico.com . Next we will need google adwords setup for several key pages on this website. we have a pretty good idea of keywords, but could use some refinement. We also have a small wordpress site that needs to be transitioned to GA4. To make sure that you actually read this posting and are qualified, please include in your bid a statement regarding how you would track goals in analytics as well as describing what keyword insertion is. Finally , we will need follow up on tracking and refining the adwords .