Seeking Google Ads Manager for Multiple Clients
Budget: $8 – $15 CAD
Hi!
We are a small Digital Marketing Team, looking for a new Google Ads Manager long-term.
We have several clients looking to begin on Google Ads over the next 90 days. Right now, we have 3 clients ready to begin planning/research and get started.
Do NOT just attach screenshots of campaigns you managed. We want to know more about your intelligence/smarts as an Ad/Marketing Strategist, not just your 'ad campaign results'. We are far more interested in your strategic thinking, planning deliverables, etc. Show us examples and discussion of how you do your work!
Here is what is most important to us:
- Small Team/Freelancer: We are NOT looking for a busy or large SEO/PPC/Ad Agency - we are seeking a single freelancer, or team NO LARGER THAN 7 INDIVIDUALS.
- Certification/Continued Learning: We want Freelancer with Google Ads (both search + display Certification). Any additional certifications are a big bonus - feel free to share with us. We want a partner PASSIONATE about PPC/Google Ads. An Expert that is continuously learning, studying, and furthering their GA knowledge.
- Planning & Research: We do NOT want to 'rush, rush, rush' into ad campaigns. Our Clients expect us to develop a game plan and strategy for their campaigns. In our experience on Freelancer, 90% or more just want to rush to setup and run campaigns. This is not how we work. We first need to develop a proper plan that includes things like Keyword Research, Ad Setup Strategy, Ad Copy, etc. What many don't seem to understand, is that proper 'strategy and reporting' is as CRITICAL to us as the ad performance itself. On-boarding, and strategy development, and the entire early process of getting Ad Campaigns prepared is MAJOR factor for us.
- Ad Setup & Management: We do NOT want or expect our new Ad Manager to spend dozens of hours per week in 'ad optimization' PER account. If the ads follow the proper setup and strategy from the beginning, the optimization and monitoring will a couple hours max weekly. We do not need to constantly or daily tweak ads - we find this to be overkill, particularly for new clients spending just a few hundred ($200-$500) in their first Ad Campaigns. If things are done right from the get-go, there is no need for dozens a week in tweaking/optimization. That's not the style of Ad Expert we're looking for.
- Reporting: Providing our clients with insightful reports (both of 'Setup/Planning/Strategy' as well as 'Monthly' report). We do not need 'weekly' reports, but rather, a single, 1-2 page Monthly Report on performance. We do NOT want just screenshots of the Google Ads data/performance tables. We want insight, simple analysis, recommendations, etc. beyond 'here is table of results'. In our experience, over 90% of PPC Freelancers just provide 'table screenshots' of ad results. This is not what we are looking for this partnership.
- Time Management/Communication: We do not need daily communication with our Ad Manager, however, we do expect a weekly meeting. We want someone who is a detailed communicator, and is extremely professional in their communication. We are tired of excuses from Ad Managers that take on too much - you will have other clients (this is not a full-time role), however, must have CAPACITY to take on new clients. Please do not waste our time or yours if you do not have the professional capacity to scale and take on more clients.
Please RESPOND to each of these above bullet points individually.
Do NOT send a generic copy/pasted proposal. We've hired over 50+ here, and we can identify lazy, copy/pasted or generic message proposals. These will be removed from our Candidates, as we want someone who's taken the time to give a thoughtful, meaningful response.
To ensure you've read our post in full, please begin your response with the word 'GREEN'. This simple test helps us eliminate lazy proposals.
Our goal is to narrow down to 3-5 candidates to proceed with interviews next week.
Thank you for your time and interest!
We are a small Digital Marketing Team, looking for a new Google Ads Manager long-term.
We have several clients looking to begin on Google Ads over the next 90 days. Right now, we have 3 clients ready to begin planning/research and get started.
Do NOT just attach screenshots of campaigns you managed. We want to know more about your intelligence/smarts as an Ad/Marketing Strategist, not just your 'ad campaign results'. We are far more interested in your strategic thinking, planning deliverables, etc. Show us examples and discussion of how you do your work!
Here is what is most important to us:
- Small Team/Freelancer: We are NOT looking for a busy or large SEO/PPC/Ad Agency - we are seeking a single freelancer, or team NO LARGER THAN 7 INDIVIDUALS.
- Certification/Continued Learning: We want Freelancer with Google Ads (both search + display Certification). Any additional certifications are a big bonus - feel free to share with us. We want a partner PASSIONATE about PPC/Google Ads. An Expert that is continuously learning, studying, and furthering their GA knowledge.
- Planning & Research: We do NOT want to 'rush, rush, rush' into ad campaigns. Our Clients expect us to develop a game plan and strategy for their campaigns. In our experience on Freelancer, 90% or more just want to rush to setup and run campaigns. This is not how we work. We first need to develop a proper plan that includes things like Keyword Research, Ad Setup Strategy, Ad Copy, etc. What many don't seem to understand, is that proper 'strategy and reporting' is as CRITICAL to us as the ad performance itself. On-boarding, and strategy development, and the entire early process of getting Ad Campaigns prepared is MAJOR factor for us.
- Ad Setup & Management: We do NOT want or expect our new Ad Manager to spend dozens of hours per week in 'ad optimization' PER account. If the ads follow the proper setup and strategy from the beginning, the optimization and monitoring will a couple hours max weekly. We do not need to constantly or daily tweak ads - we find this to be overkill, particularly for new clients spending just a few hundred ($200-$500) in their first Ad Campaigns. If things are done right from the get-go, there is no need for dozens a week in tweaking/optimization. That's not the style of Ad Expert we're looking for.
- Reporting: Providing our clients with insightful reports (both of 'Setup/Planning/Strategy' as well as 'Monthly' report). We do not need 'weekly' reports, but rather, a single, 1-2 page Monthly Report on performance. We do NOT want just screenshots of the Google Ads data/performance tables. We want insight, simple analysis, recommendations, etc. beyond 'here is table of results'. In our experience, over 90% of PPC Freelancers just provide 'table screenshots' of ad results. This is not what we are looking for this partnership.
- Time Management/Communication: We do not need daily communication with our Ad Manager, however, we do expect a weekly meeting. We want someone who is a detailed communicator, and is extremely professional in their communication. We are tired of excuses from Ad Managers that take on too much - you will have other clients (this is not a full-time role), however, must have CAPACITY to take on new clients. Please do not waste our time or yours if you do not have the professional capacity to scale and take on more clients.
Please RESPOND to each of these above bullet points individually.
Do NOT send a generic copy/pasted proposal. We've hired over 50+ here, and we can identify lazy, copy/pasted or generic message proposals. These will be removed from our Candidates, as we want someone who's taken the time to give a thoughtful, meaningful response.
To ensure you've read our post in full, please begin your response with the word 'GREEN'. This simple test helps us eliminate lazy proposals.
Our goal is to narrow down to 3-5 candidates to proceed with interviews next week.
Thank you for your time and interest!