Retail Sales Boost via Google Ads

I am seeking an experienced Google Advertising professional to increase the sales of our retail consumer goods. The main goal is to create a compelling ad campaign to boost our sales. As I am new to this, I am not certain about the specific target audience, so I'll need your expert advice on how to capture a broad market segment most effectively.

Ideal candidate should:

- Have a strong background in creating and managing Google advertising campaigns
- Possess a deep understanding of retail sales and consumer behaviour
- Be capable of performing market research to define the optimal audience demographic
- Provide strategies and insights on how to maximise reach.

Your responsibilities will include:

- Creating a tailored Google ad campaign
- Target audience identification and segmentation
- Continuous monitoring and optimising the campaign.

Let's drive sales together!