PPC campaign manager

We have 4 clients and looking for someone to manage Google Ads and set up tracking via Google Tag Manager and Google Analytics. Must be trained and qualified to do conversion-based tracking and reporting for clients as well as manage PPC campaigns. Please attach sample work.

Responsibilities
Participate in forming effective paid search strategies

Launch and optimize various PPC campaigns

Oversee accounts on search platforms ( Google AdWords)

Be involved in keyword selection and audience targeting

Monitor budget and adjust bids to gain better ROI

Track KPIs to assess performance and pinpoint issues

Produce reports for management (e.g. dashboards)

Write attractive and concise copy for adverts

Suggest and develop new campaigns across multiple channels

Maintain partnerships with PPC ad platforms and vendors

Find ways to reduce the risk of click fraud

Keep abreast of PPC and SEM trends

Make sure GA4 is reporting correctly.

Make sure Google Analytics is reporting correctly

Make sure Google Tag manager is set up properly and working