PPC Executive needed for YouTube, Instagram and Amazon Ads

*Develop and execute PPC strategies for YouTube, Instagram, and Amazon Ads campaigns for ED TECH START UP
*Conduct keyword research and create ad copies optimized for each platform
*Set up and manage campaigns in Google Ads, Facebook Ads, and Amazon Advertising
*Monitor and analyze campaign performance data to identify opportunities for optimization
*Optimize campaigns to improve key performance metrics such as click-through rate (CTR), conversion rate (CVR), and return on ad spend (ROAS)
*Conduct A/B testing to optimize campaign performance
*Collaborate with content creators and social media teams to align advertising campaigns with overall marketing strategies
*Stay up-to-date with the latest trends and developments in PPC advertising

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