National Lead-Driven Adwords Campaign Setup

I'm looking for an Adwords expert to set up a campaign on my existing account. The primary focus is to generate leads on a national scale, targeting both B2B and B2C sectors.

Ideal Skills:
- Proven experience with Adwords
- Expertise in lead generation strategies
- Ability to target diverse sectors
- Knowledge of national market trends
- Strong analytical skills to monitor and optimize campaign performance

Your task will be to create a comprehensive Adwords campaign that effectively reaches potential leads across the country. Your goal will be to maximize lead acquisition while ensuring the campaign remains cost-effective. Please provide examples of similar projects you have successfully completed.