Lead Generation (adwords, social media marketing) for SAAS/Tech company

I am looking for a freelancer who can help me with lead generation for my SAAS/Tech company. My target audience is B2B (Business to Business) ecommerce customers. My primary goal for this lead generation campaign is to increase sales. Therefore, I would like to focus on using Google AdWords and social media advertising for this campaign.

Skills and Experience Required:
- Experience in lead generation for B2B companies
- References of tech companies
- Proficiency in Google AdWords and Linkedin and its features
- Knowledge of keyword research and optimisation
- Ability to create compelling ad copy and landing pages
- Understanding of conversion tracking and analytics
- Familiarity with A/B testing and optimisation techniques