Google Search Ads Strategist

I'm in need of a specialist in Google Search Ads, capable of creating and managing campaigns, targeting to convert visitors into customers. The main focus will be on promoting physical goods.

Key Responsibilities:
• Develop and implement PPC strategies
• Optimize ads for maximum ROI
• Identify trends and insights to achieve max. conversions

Ideal Skills:
• Proven experience as a PPC specialist or similar role
• Knowledge of SEO and digital marketing concepts
• Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
• Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
• Understanding of HTML and XML is a plus
• Proficient in MS Office (particularly Excel)
• Excellent communication skills
• Analytical thinking with strong math skills

AdWords certification is a plus.