Google Paid Ads Specialist
Budget: $30 – $250 USD
We're a creative agency that specializes in high ticket Video Production services and we need support in getting more website traffic and booked calls from qualified leads. I think this would be a great fit if you have experience running ads for marketing agencies since our target audience is very similar.
The platforms we are currently using are Google Paid Search and Facebook ads for retargeting. We use AdRoll to run Facebook ads. So if you have experience with that, it's a major plus.
Here's what we need:
First, Audit our past Google Paid Search and Facebook retargeting campaigns. Look at our past data and determine what we've been doing well and what can be adjusted in order to perform better. Make recommendations on other platforms that we should consider outside of Google and Facebook to reach our sales goals. Even ways we can improve our organically as well.
Second, help us create realistic benchmarks to hit so we know what metrics to track and determine KPIs. This also includes making recommendations on ad spend budget.
Third, create the new campaigns for us and implement everything we learned from steps one and two.
Finally, come back after two weeks to see how the campaigns are doing and make any changes based on the new data.
We're looking for someone who understands our industry and can help us scale. The keywords we are competing for are very competitive, which will be a significant factor in our decision.
The platforms we are currently using are Google Paid Search and Facebook ads for retargeting. We use AdRoll to run Facebook ads. So if you have experience with that, it's a major plus.
Here's what we need:
First, Audit our past Google Paid Search and Facebook retargeting campaigns. Look at our past data and determine what we've been doing well and what can be adjusted in order to perform better. Make recommendations on other platforms that we should consider outside of Google and Facebook to reach our sales goals. Even ways we can improve our organically as well.
Second, help us create realistic benchmarks to hit so we know what metrics to track and determine KPIs. This also includes making recommendations on ad spend budget.
Third, create the new campaigns for us and implement everything we learned from steps one and two.
Finally, come back after two weeks to see how the campaigns are doing and make any changes based on the new data.
We're looking for someone who understands our industry and can help us scale. The keywords we are competing for are very competitive, which will be a significant factor in our decision.