Google PPC Campaign for English Wine

I'm looking for an expert in Google PPC to help generate leads and sales for my online English wine store targeting UK customers. The ultimate goal is to maximize our return on ad spend.

Key Responsibilities:
- Develop and implement a targeted Google PPC campaign
- Monitor and optimize the campaign for better performance
- Report on key metrics, with a focus on return on ad spend

Ideal Skills & Experience:
- Proven experience with Google PPC campaigns
- Familiarity with e-commerce, particularly in the wine industry, is a plus
- Strong analytical skills to track and report on campaign performance
- Excellent understanding of return on ad spend and how to optimize for it.