Google Ad Creation

You're to create
2 campaigns for each site (2 sites) = 4 campaigns

2 = lead generation campaigns
2 = remarketing campaigns

I have samples you can recreate for the display and banner ad creation.
This is the whole package including assets and conversations. No need to do SEO nor keyword analysis. I will do that. Once completed we'll take over from here...

Don't worry about the budget. No need to worry about running it. I will decide when to turn it off and what the budget is.

All you have to do is create and copy sample ads and then delivery when all is 100% complete based on Google recommendations.