Google Ads Specialist for Retail Campaigns (Baltics and EU)

We are looking for an experienced Google Ads specialist who can help develop advertising campaigns, increase conversions, and reduce customer acquisition costs. If you enjoy analytics, creative approaches to advertising, and know how to attract the right audience, we are waiting for you!

What you will need to do:

Develop, launch, and optimize Google Ads campaigns (Search, Display Network, Remarketing).

Analyze and segment the target audience.

Create and test ad creatives and copy.

Set up and monitor key performance indicators (CTR, CPC, ROI, CPA).

Work with Google Analytics and other tools to track results.

Reduce click costs and improve traffic quality.

Prepare reports for the team and clients.

Regularly suggest optimizations or new tools.



We expect from you:

At least 3 years of experience with Google Ads.

Understanding of contextual advertising, SEO, and web analytics principles.

Proficient in Google Analytics, Google Tag Manager.

Experience with budgets and cost optimization.

Analytical thinking and the ability to work with large data sets.

Required experience in the retail segment and promoting dual-use products through Google Ads.

Additional:

Manage three small accounts: Lithuania, Estonia (active markets), and a new market in the EU. Initially, budgets will be small.

Total monthly cost for managing all accounts is 750 EUR.

If you're ready to take on challenges and work in a dynamic and growing team, we would be happy to have you!