Google Ads Optimization for Self Storage Facility
Budget: €2 – €6 EUR
I'm seeking an experienced Google Ads consultant to assist with my self-storage facility's online marketing.
The recent changes to Smart Campaigns have raised concerns about escalating costs and decreasing conversion rates. Currently, my campaigns are underperforming with a conversion rate below 2%, and the cost per conversion is alarmingly high.
Key Responsibilities:
- Evaluate and potentially transition to PMAX or another suitable campaign type
- Craft compelling ad copy
- Set up conversion tracking on the website
- Optimize Click-Through Rates (CTR) and conversions (with conversions being defined as reservations for storage units)
I do not currently utilize any platform for analytics or conversion tracking, which I recognize as a significant oversight. Therefore, part of the initial phase will involve implementing a robust tracking system.
Ideal candidates will have:
- Proven experience with Google Ads, specifically with Smart Campaigns and PMAX
- Strong skills in crafting engaging ad copy
- Expertise in setting up and utilizing conversion tracking systems
- A track record of successfully optimizing ad campaigns to reduce cost per conversion and improve CTR
I appreciate your time and look forward to your proposals.
The recent changes to Smart Campaigns have raised concerns about escalating costs and decreasing conversion rates. Currently, my campaigns are underperforming with a conversion rate below 2%, and the cost per conversion is alarmingly high.
Key Responsibilities:
- Evaluate and potentially transition to PMAX or another suitable campaign type
- Craft compelling ad copy
- Set up conversion tracking on the website
- Optimize Click-Through Rates (CTR) and conversions (with conversions being defined as reservations for storage units)
I do not currently utilize any platform for analytics or conversion tracking, which I recognize as a significant oversight. Therefore, part of the initial phase will involve implementing a robust tracking system.
Ideal candidates will have:
- Proven experience with Google Ads, specifically with Smart Campaigns and PMAX
- Strong skills in crafting engaging ad copy
- Expertise in setting up and utilizing conversion tracking systems
- A track record of successfully optimizing ad campaigns to reduce cost per conversion and improve CTR
I appreciate your time and look forward to your proposals.