Google Ads Campaign for Surf & Stay

I'm looking for an experienced Google Ads specialist to promote my website, which offers guesthouses and surf lessons. The main goal of the campaign is to generate bookings, and the ads will be targeted countrywide.

Key Requirements:
- Create and manage Google Ads campaigns
- Optimize ads for high conversion rates
- Target a countrywide audience
- Experience in the travel and leisure industry is a plus

Ideal Skills and Experience:
- Proven track record in generating bookings through Google Ads
- Strong analytical skills to track and improve performance
- Ability to create compelling ad copy and visuals

Please provide examples of past work and a strategy outline.