Expert Facebook Ad Technical Optimizer Needed
Budget: $30 – $250 USD
Meta Ads Manager Setup & Optimization – Professional Needed
We are seeking a professional with extensive experience in setting up and optimizing the back end of Meta (Facebook) Ads Manager to ensure everything is configured correctly for high-performing ad campaigns. This includes not only creating and structuring campaigns but ensuring that all technical aspects are in place for accurate targeting, tracking, and data collection. Specifically, we need help with:
Business Manager Setup & Verification
Ads Manager Account Configuration
Audience Setup
Custom Audiences
Lookalike Audiences
Saved Audiences
Pixel Setup & Verification
Installing and configuring the Facebook Pixel correctly on our website
Testing Pixel events to ensure they’re firing properly (Page View, Lead, Purchase, etc.)
Conversions API (CAPI) Setup
Implementing server-side tracking via Conversions API
Ensuring it works in conjunction with the Pixel for complete data capture
Domain Verification
Aggregated Event Measurement Configuration
Setting up prioritized events to comply with Apple iOS privacy updates
Custom Conversions Setup
Ad Account & Campaign Structuring
Organizing campaigns, ad sets, and ads for clarity and efficiency
UTM Parameter Setup
Ensuring all ads are properly tagged for Google Analytics tracking
Audience Insights & Targeting Review
Verifying that audiences are set to reach the correct demographics and interests
Commerce Manager (if applicable)
Setting up a product catalog and integrating it with ads (for retargeting)
Lead Forms & Instant Experiences (if applicable)
Account & Pixel Health Check
Reviewing existing setup to identify and fix any issues
We want everything thoroughly checked, tested, and confirmed working before launching any campaigns. Our goal is to ensure our ads are fully optimized to reach the right audience and that we capture all relevant data for retargeting and reporting.
We are seeking a professional with extensive experience in setting up and optimizing the back end of Meta (Facebook) Ads Manager to ensure everything is configured correctly for high-performing ad campaigns. This includes not only creating and structuring campaigns but ensuring that all technical aspects are in place for accurate targeting, tracking, and data collection. Specifically, we need help with:
Business Manager Setup & Verification
Ads Manager Account Configuration
Audience Setup
Custom Audiences
Lookalike Audiences
Saved Audiences
Pixel Setup & Verification
Installing and configuring the Facebook Pixel correctly on our website
Testing Pixel events to ensure they’re firing properly (Page View, Lead, Purchase, etc.)
Conversions API (CAPI) Setup
Implementing server-side tracking via Conversions API
Ensuring it works in conjunction with the Pixel for complete data capture
Domain Verification
Aggregated Event Measurement Configuration
Setting up prioritized events to comply with Apple iOS privacy updates
Custom Conversions Setup
Ad Account & Campaign Structuring
Organizing campaigns, ad sets, and ads for clarity and efficiency
UTM Parameter Setup
Ensuring all ads are properly tagged for Google Analytics tracking
Audience Insights & Targeting Review
Verifying that audiences are set to reach the correct demographics and interests
Commerce Manager (if applicable)
Setting up a product catalog and integrating it with ads (for retargeting)
Lead Forms & Instant Experiences (if applicable)
Account & Pixel Health Check
Reviewing existing setup to identify and fix any issues
We want everything thoroughly checked, tested, and confirmed working before launching any campaigns. Our goal is to ensure our ads are fully optimized to reach the right audience and that we capture all relevant data for retargeting and reporting.