Google Ads Expert Needed to Optimize Account
Budget: €250 – €750 EUR
I'm in urgent need of a skilled Google Ads professional, located in the United States and primarily English-speaking, to help me troubleshoot and fix my account. The recent changes with Google's Attrition adjustment have led to a drastic increase in my costs, with dozens of clicks but virtually no calls over the past three weeks.
The ideal candidate for this project should have extensive experience with Google Ads, particularly in dealing with issues related to high click volumes but low conversion rates. They should be able to identify the underlying problems with my account and implement effective solutions to improve my ad performance and reduce unnecessary costs.
Skills and experience that would be beneficial for this job include:
- In-depth understanding of Google Ads and its recent changes
- Proven track record in optimizing ad performance
- Excellent analytical skills to identify key issues and implement solutions
- Experience in dealing with high click, low conversion scenarios
- Ability to communicate clearly and effectively in English
- Proficient in conducting thorough keyword research to increase ad relevance and quality scores.
- Experience in performing detailed competitor analysis to identify strengths and weaknesses in ad strategies.
- Skilled in setting up and analyzing A/B tests to continuously improve ad performance.
- Strong skills in crafting compelling ad copy that drives clicks and conversions.
- Knowledgeable in optimizing landing pages to improve user experience and conversion rates.
- Proficiency with Google Analytics and other tools to track and analyze campaign performance.
- Expertise in managing and optimizing ad budgets to ensure cost-effective spending.
- Experience in developing and executing effective remarketing campaigns to re-engage potential customers.
- Familiarity with Google Ads policies to ensure ads are compliant and avoid disapprovals or suspensions.
- Skill in setting up and troubleshooting conversion tracking to measure ROI accurately.
The ads are related to an e-commerce business. The ads focus on selling apparel products. The main aim is to reduce the overall ad spending while maintaining or increasing current conversion rates.
The ideal candidate for this project should have extensive experience with Google Ads, particularly in dealing with issues related to high click volumes but low conversion rates. They should be able to identify the underlying problems with my account and implement effective solutions to improve my ad performance and reduce unnecessary costs.
Skills and experience that would be beneficial for this job include:
- In-depth understanding of Google Ads and its recent changes
- Proven track record in optimizing ad performance
- Excellent analytical skills to identify key issues and implement solutions
- Experience in dealing with high click, low conversion scenarios
- Ability to communicate clearly and effectively in English
- Proficient in conducting thorough keyword research to increase ad relevance and quality scores.
- Experience in performing detailed competitor analysis to identify strengths and weaknesses in ad strategies.
- Skilled in setting up and analyzing A/B tests to continuously improve ad performance.
- Strong skills in crafting compelling ad copy that drives clicks and conversions.
- Knowledgeable in optimizing landing pages to improve user experience and conversion rates.
- Proficiency with Google Analytics and other tools to track and analyze campaign performance.
- Expertise in managing and optimizing ad budgets to ensure cost-effective spending.
- Experience in developing and executing effective remarketing campaigns to re-engage potential customers.
- Familiarity with Google Ads policies to ensure ads are compliant and avoid disapprovals or suspensions.
- Skill in setting up and troubleshooting conversion tracking to measure ROI accurately.
The ads are related to an e-commerce business. The ads focus on selling apparel products. The main aim is to reduce the overall ad spending while maintaining or increasing current conversion rates.