Spa and salon bussines -- 2
Budget: ₹600 – ₹1,000 INR
I run a spa and massage studio and I’m ready to ramp up the number of genuine inquiries that come in through Google. I want a specialist who can take full ownership of my Google Ads account: setting up tightly-themed campaigns, writing compelling ad copy, choosing the right match types, and continually optimising bids so that every click turns into a real customer.
My entire focus is on the local market, so location targeting must be limited to the areas surrounding my spa—no wasted spend on out-of-town impressions. The campaigns should steer prospects toward two actions only: calling the business directly or messaging us on WhatsApp. Clear, reliable conversion tracking for both events is non-negotiable; I need to see exactly which keywords, ads and extensions drive those contacts.
If you already have experience attracting clients for spas, salons or similar local services, tell me about it. An understanding of service-related search behaviour—“deep tissue massage near me,” “couple spa packages,” and similar intent-rich terms—will help us hit the ground running. I’m happy to share the phrases that work organically for us, but I also expect you to expand and refine the list through keyword research tools and competitive analysis.
Deliverables I need to sign off on:
• Fully-built search and call-only campaigns with ad extensions enabled
• Conversion tracking configured and tested for phone calls and WhatsApp chats
• A short launch report outlining keyword clusters, negative keyword plan, and initial bids
• Weekly performance summary highlighting optimisations made and next steps
Once the campaigns are live and producing cost-effective leads, we can discuss scaling budgets or layering in remarketing, but first let’s get a steady stream of high-quality local inquiries coming through the phone and WhatsApp inbox.
My entire focus is on the local market, so location targeting must be limited to the areas surrounding my spa—no wasted spend on out-of-town impressions. The campaigns should steer prospects toward two actions only: calling the business directly or messaging us on WhatsApp. Clear, reliable conversion tracking for both events is non-negotiable; I need to see exactly which keywords, ads and extensions drive those contacts.
If you already have experience attracting clients for spas, salons or similar local services, tell me about it. An understanding of service-related search behaviour—“deep tissue massage near me,” “couple spa packages,” and similar intent-rich terms—will help us hit the ground running. I’m happy to share the phrases that work organically for us, but I also expect you to expand and refine the list through keyword research tools and competitive analysis.
Deliverables I need to sign off on:
• Fully-built search and call-only campaigns with ad extensions enabled
• Conversion tracking configured and tested for phone calls and WhatsApp chats
• A short launch report outlining keyword clusters, negative keyword plan, and initial bids
• Weekly performance summary highlighting optimisations made and next steps
Once the campaigns are live and producing cost-effective leads, we can discuss scaling budgets or layering in remarketing, but first let’s get a steady stream of high-quality local inquiries coming through the phone and WhatsApp inbox.